But in the age of banner and ad blindness, might the Anti-Advertising Agency’s approach backfire and actually draw more attention to an ad?
 

by J. Ring
Part of our morning routine is to read blogs and other news sources for tidbits of information to pass along to our audience.
This post over at the Creative Generalist made our day. It is a great example of creativity and context. We’re not going to explain it here. You must read for yourself.
After […]

So have you heard of this thing called Stuff White People Like? Yeah? Well, stick it in your ear; we’re sick of hearing how great you think it is. For a full accurate take on how we (meaning just me) feel(s) about it, see The New Republic article by Adam Sternbergh: “But if this blog […]

Brandchannel has released its 2008 Brandjunkie Award results (re-branded from the annual Brandchannel Reader’s Choice Award) and one thing is apparent, Brandjunkies are not to be trusted.

Traveling to China on business anytime soon and looking for a neat-o conversation starter for use between the afternoon meetings and drunk in the hotel? Here you go.
China is going to have trouble in the coming years during this Chinese Century™®©. There are a large number of reasons (1.4 billion to be exact); and […]

Saturday, April 22, is World Water Day, “an international day of observance and action to draw attention to the plight of those without access to safe drinking water.” This year’s theme, Sanitation!
NPR of course has been all up in the hizzat this week about it with Science Froday host Ira Flatow quite literally, maybe, peeing […]

Recently, Portfolio magazine looked at the potential spending for this year’s presidential election and settled on a probable figure of $1 billion. That, Portfolio rightly noted, is a serious bargain.
Porfolio’s reasoning is that, comparatively, $1 billion buys a lot more than, say, Microsoft’s $500 million to promote Vista. One gets you written into the history […]

Over the last decade or so the consumer market has been driven by one word, “segmentation.” Twenty kinds of toilet paper instead of three. Coffees galore. John Meyer Caribbean cruises. The drill down to a nichier niche has continues unabated. And, by and large, this has been a good thing. By and large, choice has […]

A while ago we wrote about a kid in my sister’s class who was ahead of his times. Fashion forward. Long story short, we explained that you never can tell who has their finger on the trend pulse. Last time, it was a second grader.
This time, a home builder/restorer has called one of this fall’s […]

Our current Pole Vaulter, Robyn Waters, talks about trends and countertrends. Her example is the equal popularity of two polar-opposite automobiles. The gargantuan, gas-guzzling, intimidating Hummer at one end and the petite, friendly Mini Cooper at the other.
I’ve been reading a bunch lately about creativity and culture. Where to find it and where it’s moving. […]